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Realme Sold 50 Million Units in 2020 with 132% QoQ growth rate

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The young and trendsetting technology company, realme has been working in Pakistan for some time now. The brand has been growing ever since its launch in the country, where 2020 proved to be a great year for realme. Channeling the energy of youths and young professionals who form the bulk of its fans and customers, realme leapfrogged global competitors to great achievements in merely nine quarters. For the past two consecutive quarters, realme has shown immense growth despite the downtrend. It became the only smartphone brand in the world to achieve double-digit growth in the first quarter and to grow in the second quarter. 

realme has been named “the fastest growing brand” to reach the 50 million smartphone sales milestone by Counterpoint’s Q3 2020 smartphone shipment report. In addition to this milestone, realme also recorded a history high level of quarterly shipments as 14.8 million and is the world’s fastest-growing brand with 132% quarter-to-quarter growth. The brand has also been entitled in 2020 China’s “50 Most Innovative Companies” list by Fast Company, one of the world’s leading business media. 

The technology world is rapidly changing. The “Smartphone + AIoT” strategy drives realme’s leapfrog growth into the corporate’s strategic business. realme has launched various AIoT products with its amazing smartphone devices. AIoT quickly helped achieved a breakthrough for realme as the brand built a mature system covering the three major application scenarios of individuals, family, and travel. As of Q3, realme has become the world’s fastest-growing mainstream brand in the smart wearable field, ranking fourth in market share, shaking up the AIoT industry globally.

realme has a mature scheme for global market expansion and has been efficiently promoting the internationalization process. The brand has entered many countries around the globe with the “Dare to Leap” slogan, providing the best for the youth. realme has entered 61 markets around the world covering 5 continents, an increase of about 250% compared to the beginning of this year. realme’s business model in reaching the global market has become an industry benchmark in multiple markets. 

On the other hand, realme is the first brand to introduce trends culture into the technology industry. It exports the corporate culture and value proposition of “Dare to Leap” to young people around the world through its amazing products and interactive events, building a smart trendsetting lifestyle for global young users. realme has been working on the manufacturing processes and appearance designs such as the color and the material of the product. These fit the aesthetic preferences of the young people and hence, brings the trend culture into technology products.

realme perseveres in leap-forward performance. Be it the 5G popularizer, or making better technology phones in a remarkable price segment, or bringing about advanced technologies. It launched the first phones with the 65W SuperDart charging in Pakistan. Also not to forget, realme 7i launched with Snapdragon 662 and 3 amazing night filters. The brand has been providing the best in the market, be it in Pakistan or globally. 

All in all, realme has been doing wonders in 2020. It plans to launch 5G smartphones ahead of the main market players in the coming year, providing users with a hands-on experience of 5G. With its trendy designs and wearables, it shall continue to give the brand’s “dare” spirit and attitude. realme shall bring more trendsetting products and events for the young people around the world, and become the leader of the trendsetting lifestyle of Generation Z. 

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January 2021’s Biggest Launch, OPPO Reno5 is Now Available in the Market

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OPPO, the smartphone brand marks another milestone with the latest launch of OPPO Reno5 online. The futuristic new iteration of the Reno series is now available in the market and online for purchase. OPPO Reno5 8GB RAM and 128GB ROM are available for PKR 59,999 allowing users to “Picture Life Together”.

Reno5 features AI Mixed Portrait, Dual-View Video, and AI Highlight Video – industry-leading features which use intelligent light detection to combine OPPO’s advanced algorithms to enable you to quickly capture professional-quality videos with ease. In addition to these cutting-edge videography features the latest Reno5 is also equipped with ultra-fast 50W Flash Charge, ColorOS11.1, and a stunning 6.43-inch AMOLED display with 90Hz Refresh Rate.

SpecificationsOPPO Reno5 
AppearanceWeight: about 171g
Height: about 159.1mmWidth: about 73.3mmThickness: about 7.7mm (Starry Black); about 7.8mm (Fantasy Silver)   
ScreenSize:  6.4″(16.33cm)Screen Ratio: 91.7%Resolution: 2400 x 1080 (FHD+)Refresh Rate: 90Hz
ColorFantasy Silver and Starry Black
Camera Rear Sensor: 64MP Quad-cam setup
Front Sensor: 44MP 
Battery
 4220mAh/16.33Wh (Min)4310mAh/16.67Wh (Type)Lithium-ion polymer battery
ProcessorQualcomm® Snapdragon™ 720G
Core Hardware8GB RAM +128GB ROM
OSColorOS 11.1 based on Android 11.0
Product size and weight may vary by configuration, manufacturing process and measurements

The OPPO Reno5 is now available in markets or online at https://www.oppo.com/pk/bookonline/.

Get yours now for a compelling look at the cutting-edge innovation of OPPO.

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realme breaks into the Top 10 TWS brand in terms of global market share

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realme, the fastest-growing smartphone brand in the world, recently broke into the Top 10 TWS brands in terms of shipments for Q3 2020, according to Counterpoint Research. This was one important piece of good news onto what has been an excellent year for the brand, as it exceed expectations on the corporate, product and design fronts respectively. In its release, Counterpoint highlighted the possibility that ‘realme could repeat its smartphone success to become 2021’s dark horse in wearables.’

In the true wireless stereo hearables (TWS) market, realme has garnered 2% of the global market share. This is merely one step in the realme’s stategy to foster new companies and ideas, to participate in co-creation and scale innovative AIoT products. To this end, realme will launch its own AIot platform TechLife in 2021, aiming to bring a more cohesive and integrated smart living lifestyle to youths of today, allowing for greater communication and collaboration for users.

realme will build on its strong performance in 2020 to deliver a even stronger result in 2021. Just like its user base of youths between 18 to 25, realme looks to dream big and leap into the future with confidence. Already a Top 5 brand in 12 different countries, realme aims to develop AIoT ecosystems to cater to Individual, Family and Travel groups under the realme brand.

realme is a technology brand that brings trendsetting smartphones and AIoT products to the global market. realme users are young and globally-minded. They ‘Dare to Leap’, empowered by the latest in technology and design.

realme is recognized as one of the mainstream smartphone brands according to Counterpoint’s statistics of global smartphone shipments in Q3 2020, which ranks it at 7th in the world. In 2019, realme’s global smartphone shipments reached 25 million with a YoY growth rate of 808%, making realme the fastest-growing smartphone brand in the world for four consecutive quarters from Q3 2019 to Q2 2020. realme has entered 61 markets worldwide, including China, Southeast Asia, South Asia, Europe, Russia, Australia, Middle East, Africa with a global user base of over 50 million. 

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Realme Manifested to Improve Picture Quality through Innovation

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realme has launched some best camera phones in the market. They have matched all the requirements of the customers. The increasing quality and features have threatened the competition as well. realme has constantly improved and advanced the camera pixels in their mobile phones.

Every year, they introduce remarkable mobile phones that focused on providing innovative solutions for a top-quality camera. The journey of realme regarding transformation from 48MP to 64MP camera is inspiring. realme 5 Pro had two variants that had a 48MP camera which dominated the markets. Then came along realme XT, X3, 7 Pro, and 7i. These mobile phones had 64 MP cameras which established new standards in the market.

The realme 5 Pro had two variants that supported a 48MP AI quad-camera. It had a 119° ultra-wide-angle lens that enhanced the quality of the phone. It proved to be an amazing addition that was loved by the users. It added value to the quality of the camera as well. It was powered by the Sony IMX 586 sensor which resulted in ultra-high resolution. Also, it at F1.8 large aperture that increases the technical depth of the product. Photography enthusiasts benefitted from these features. It had amazing sensors and large pixels. In addition, there was a super clear nightscape feature that created high-quality pictures even in low-light areas.

In a short time, the shift from 48MP to 64MP camera jolted the market. People eagerly anticipated its arrival and after its launch, it fulfilled all their expectations. The realme XT had a 64MP camera which had ultra-clarity and flagship-level sensors. The camera was an AI quad-camera, ultra-wide-angle with a macro lens. It can take 9216×6912 ultra-detailed photos. It produced 119° ultra-wide angle and 1.5 times wider view. Another 64MP camera mobile phone was the realme X3 which had all the above-mentioned features but had a spectacular 60x Super Zoom camera with a periscope zoom lens.

Another exquisite mobile phone was the realme 7 Pro which had a 64MP camera with an ability to capture amazing pictures in low light. Also, it had 3 fun filters (cyberpunk, modern gold, and flamingo) which appealed to the general audience. Furthermore, the realme 7i also had a 64MP camera which had night filters and Super NighScape features. It has a UIS max video stabilization and cinema mode.

These mobile phones illustrate the innovative journey of realme from augmenting the camera quality from 48MP to 64MP. The plethora of features and AI inclusion has further improved the value of the camera. Hence, realme strives for betterment through innovation and fulfill customer needs.

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